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Music in today's online world it's hard to find the right choice when it comes to marketing services it becomes incredibly simple when you know what questions to ask that's why today's guest is here to discuss local marketing services and share some insightful information on searching for the perfect professional the biggest problem potential clients face when trying to find the right Google AdWords expert is how do you know if they're doing a great job I get asked that question quite often most people will get their AdWords service provider through a referral from a business colleague is that provider doing a great job and the good news is that it doesn't have to be difficult if you know what questions to ask I'd like to give you three tips because after doing over 1500 account reviews what we are seeing is up to 64% of bad spindles being wasted companies are paying higher cost per lead and getting a lot lower number of leads for the dollar amount spent so the first tip is this how often are campaigns being optimized you know there were over 250 changes to the Google AdWords platform last year staying up-to-date and doing weekly optimization and testing is how you get better and better results over time and how to avoid costly mistakes the second question to ask is do they design high converting landing pages your landing page is often the first impression for a new client it has a critical job of building credibility and Trust in just a few moments when we take over most campaigns they are only converting it 3 to 5% which means a significant loss of revenue for your business a good target for your landing page conversion is 10% and third are they transparent about what is happening in your account call tracking and analytics must be installed on your website if it is a you don't know what is or isn't working you should receive dashboard access so you can see the stats of your campaigns daily in addition to a monthly report so if you're looking for an AdWords professional that optimizes your campaigns weekly designs landing pages that convert more visitors into leads and is transparent about what is happening in your account give us a call we offer a complimentary account review and consultation helping you attract highly targeted profitable clients so you can dramatically grow your business that's what it's all about pretty interesting isn't it with a focused approach you'll find the right professional in no time are you ready to take the next step you can reach today's guest at the number on your screen thank you for taking the time to visit you.